| 1 | Final approval | We hold final approval of every ad. Every ad is reviewed before it runs, and we can decline any ad for any reason. |
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| 2 | Labeling | Ads are labeled Advertisement or Sponsored and link straight to your site. |
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| 3 | What we do not run | No misleading claims, malware, adult content, gambling, weapons, or get-rich-quick offers. |
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| 4 | Payment | You pay only after your ad is approved. If we decline it, you are not charged. |
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| 5 | Booking and dates | Your ad is booked once payment is received. Dates run midnight to midnight, Eastern time. |
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| 6 | Permission to show your ad | You give us permission to display your ad, including your name, logo and artwork, on the Report for the dates you book. |
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| 7 | Your responsibility | You are responsible for your ad and the site it links to: that you have the right to use everything in it, that what it says is true, and that it follows the law. If a claim is made against us because of your ad, you cover the cost. |
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| 8 | Our right to stop an ad | We can stop a running ad at any time. If we do, we refund the days it did not run. |
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| 9 | Your right to cancel | You can cancel before your start date for a full refund. After your ad starts, you can end it at any time and we refund any full weeks that have not begun. Write to us to cancel. |
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| 10 | No promised results | We do not promise any number of views, clicks, sales or other results. |
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| 11 | If your ad does not run | If the Report is unavailable or your ad does not run as booked, we will run it for an equal time in the same placement, or refund that time, at our choice. |
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| 12 | Limit of liability | The term above is the limit of what we owe. We are not responsible for lost sales, lost profits or any other indirect loss, and our total liability is never more than what you paid for the ad. |
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| 13 | Events outside our control | We are not responsible for delays or failures caused by things outside our reasonable control, such as outages at our hosting or internet providers. The term on ads that do not run still applies. |
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| 14 | Privacy and counting | No tracking cookies. We count views and clicks without them, and you can see your numbers in your account. |
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| 15 | Governing law | These terms are governed by the laws of the State of Georgia, and any dispute will be heard in the courts of Georgia. |
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| 16 | Changes to these terms | We may change these terms. The terms in force when you booked apply to that booking. |
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